Distinguishing between customer loyalty and convenience loyalty is important for both b2c and b2b brands and retailers, but how do you know the difference? this article gives some hints
Build brand awareness and loyalty through multiple touch points in your customer journey, bridging digital and physical experiences
Imagine you’re my favourite coffee shop. You know the one I visit every morning for my daily caffeine fix. Your updates are like that first sip of coffee: invigorating and expected. Just as I wouldn’t want a coffee that’s too weak or too strong, I don’t want communications that are too sparse or too frequent….
Find out how shopping centres are using gamification to deepen consumer engagement. Learn how targeted quiz campaigns can increase foot traffic and build stronger brand connections.
April, with its promise of renewal and growth, presents a unique opportunity for brands to connect with their audience through the power of interactive and gamified quizzes. As the landscape awakens, so does the curiosity of your customers, making it the perfect time to engage them with content that’s both informative and entertaining. From the…