On a tight budget and timeline? Use simple gamification to turn browsers into buyers. Launch a 2-minute quiz, add share-for-bonus entries and run QR-code challenges. This step-by-step guide shows fast, affordable tactics for SMEs to boost conversions and collect useful first-party data.
Rewards change behaviour when they recognise progress, competence and contribution—not just when they pay people to play. This piece shows how to apply behavioural science in gamified quizzes to trigger loyalty: variable rewards, goal gradients, badges and ethical nudges that turn one-off plays into repeat engagement.
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