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  • Two professionals brainstorming digital marketing ideas on a whiteboard.
    Quiz marketing | Solutions for Small Businesses

    Automation for Small Teams: Set-and-Forget Quiz Funnels

    ByAn Coppens 15 December 202515 December 2025 Reading Time: 7 minutes

    If your day is a blur of โ€œjust one more taskโ€ tabs, manual list uploads, and copy-paste follow-ups, hereโ€™s the good news: you can build a lead engine that runs while you sleep. An automated quiz funnel tailored for a small business gives you three wins at once โ€” it attracts the right visitors, converts them intoโ€ฆ

    Read More Automation for Small Teams: Set-and-Forget Quiz Funnels

  • Confident businesswoman using her tablet and phone, smiling outdoors in sunlight.
    Quiz marketing

    Lead Quality over Quantity: How to Design Quizzes That Attract Ideal Clients

    ByAn Coppens 24 November 202524 November 2025 Reading Time: 5 minutes

    More traffic isnโ€™t the problem. The wrong traffic is. If your team is drowning in sign-ups that never reply, book, or buy, your lead magnet is pulling in the curious instead of the committed. Personality-style quizzes fix that. They help people self-identify while giving you the segmentation signals to route only the right prospects forwardโ€ฆ.

    Read More Lead Quality over Quantity: How to Design Quizzes That Attract Ideal Clients

  • A person using a stylus on a tablet, focusing on digital drawing or writing.
    Quiz marketing

    Case study: Dagenโ€™s election quiz that helped readers make sense of a complex vote

    ByAn Coppens 10 November 202510 November 2025 Reading Time: 3 minutes

    Dagen, Swedenโ€™s largest Christian newspaper, used a personality-style election quiz to help readers navigate the Church of Sweden vote. The quiz was played 173,000 times by 138,000 people, with many confirmed voters among takers. SEO led discovery; Playerence handled the election-day spike.

    Read More Case study: Dagenโ€™s election quiz that helped readers make sense of a complex vote

  • Team of professionals collaborating on a business project, analyzing charts and graphs in an office setting.
    Quiz marketing

    From Curiosity to Conversion: Advanced Quiz Funnel Tactics for 2025

    ByAn Coppens 28 October 202528 October 2025 Reading Time: 6 minutes

    From Curiosity to Conversion: Advanced Quiz Funnel Tactics for 2025 If youโ€™re already using quizzes to capture attention but want more qualified pipeline and clearer ROI, this playbook is for you. Below youโ€™ll find an advanced quiz funnel strategy that moves beyond โ€œ5 quiz typesโ€ and into optimisation loops, progressive profiling, and retargeting flows that turn first-click curiosity intoโ€ฆ

    Read More From Curiosity to Conversion: Advanced Quiz Funnel Tactics for 2025

  • Diverse women engaging in a collaborative meeting at an office desk, focused on planning and innovation.
    Quiz marketing

    Which Quiz Funnel Style Matches Your Marketing Strategy?

    ByAn Coppens 13 October 2025 Reading Time: 4 minutes

    Feeling stuck on โ€œmore trafficโ€ but not more results? Take our 60-second marketing style quiz to reveal the funnel that fits your goals โ€” and get a one-page playbook with your next best move. Quick, practical, and a bit addictive. Book a demo.

    Read More Which Quiz Funnel Style Matches Your Marketing Strategy?

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Turn visitors into engaged customers with gamified quizzes. Capture leads,boost conversions, and create interactive experiences that entertain, educate, and convertโ€”all with Playerence.

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  • Home
  • Features
  • Use Cases
  • Pricing
    • Last Minute Christmas Deals
    • DIY vs Done-For-You: Which Playerence Plan Fits You Best?
    • Done-For-You 12-Month Quiz Service
    • Subscription pricing
  • About us
  • Blog