Why Smart Marketers Are Replacing PDFs with Quizzes
f youโre still dangling a PDF in exchange for an email, youโre not aloneโbut you are leaving insight (and revenue) on the table. Static lead magnets struggle to earn attention in feeds, ads and inboxes. Modern audiences expect instant value, personal relevance and a little fun. Thatโs exactly why quiz lead generation is surging: it trades โdownloadโฆ