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  • Quiz ideas
    Seasonal & Campaign Marketing

    June Quiz Ideas to Boost Brand Engagement

    ByAn Coppens 28 May 202421 August 2025 Reading Time: 5 minutes

    Make June Fun and Engaging with Creative Quiz Ideas Time to get your quizzes going for June, the month where opportunities for brand engagement are as plentiful as the sunny days (we hope!) in Stockholm. This month is brimming with exciting events and celebrations, perfect for spicing up your marketing strategy with some fun and…

    Read More June Quiz Ideas to Boost Brand EngagementContinue

  • photo of female shopper for a Playerence article on how to distinguish between customer loyalty and convenience loyalty
    Customer Engagement & Loyalty

    Understanding Customer Loyalty: Are Your Customers Truly Loyal or Just Conveniently Committed?

    ByAn Coppens 7 May 202421 August 2025 Reading Time: 3 minutes

    Distinguishing between customer loyalty and convenience loyalty is important for both b2c and b2b brands and retailers, but how do you know the difference? this article gives some hints

    Read More Understanding Customer Loyalty: Are Your Customers Truly Loyal or Just Conveniently Committed?Continue

  • connecting digital and physical with Playerence, photo linked to blog post about brand awareness and loyalty
    Customer Engagement & Loyalty

    Building Brand Awareness and Customer Loyalty

    ByAn Coppens 30 April 202421 August 2025 Reading Time: 4 minutes

    Build brand awareness and loyalty through multiple touch points in your customer journey, bridging digital and physical experiences

    Read More Building Brand Awareness and Customer LoyaltyContinue

  • customer communication frequency is like good coffee, you know when it is good and when it is too much
    Quiz marketing

    Brand Engagement: Serving The Right Mix Of Updates And Relevance

    ByAn Coppens 11 April 202421 August 2025 Reading Time: 6 minutes

    Imagine you’re my favourite coffee shop. You know the one I visit every morning for my daily caffeine fix. Your updates are like that first sip of coffee: invigorating and expected. Just as I wouldn’t want a coffee that’s too weak or too strong, I don’t want communications that are too sparse or too frequent….

    Read More Brand Engagement: Serving The Right Mix Of Updates And RelevanceContinue

  • shopping centres
    Gamification in Marketing

    Beauty, Quizzes, and Prizes: A Shopping Centre’s Formula for Success

    ByAn Coppens 5 April 202421 August 2025 Reading Time: 3 minutes

    Find out how shopping centres are using gamification to deepen consumer engagement. Learn how targeted quiz campaigns can increase foot traffic and build stronger brand connections.

    Read More Beauty, Quizzes, and Prizes: A Shopping Centre’s Formula for SuccessContinue

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Gamification Nation Europe AB,
Ronnebyvagen 22,
12152 Johanneshov,
Stockholm
Sweden

Email: [email protected]

Organisations number: 559300-2339
F-Skatt (VAT) number: SE559300233901

© 2026  Playerence part of Gamification Nation Europe AB - Made and hosted in Europe

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